In Other Words https://phrase.com/series/in-other-words/ Wed, 21 Jan 2026 09:50:09 +0000 en-US © 2025 Phrase Localization and translation software Phrase Phrase false No yes 69b3e668-abd2-56d2-98ab-7c4d83a04f14 https://wordpress.org/?v=6.8.3 Scaling with empathy and AI: The growth balance most brands miss https://phrase.com/podcast/episode/scaling-with-empathy-and-ai-the-growth-balance-most-brands-miss/ Thu, 08 Jan 2026 09:34:45 +0000 714bdd45-9a80-59c4-b2cd-dda8120ca07f Christina Bylin, Chief Marketing Officer at CarParts.com, joins host Jason Hemingway to explore how modern CMOs balance brand-building, performance marketing, and purpose at scale.

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Christina Bylin, Chief Marketing Officer at CarParts.com, joins host Jason Hemingway to explore how modern CMOs balance brand-building, performance marketing, and purpose at scale.

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The data strategy that separates global winners from the rest https://phrase.com/podcast/episode/the-data-strategy-that-separates-global-winners-from-the-rest/ Tue, 23 Dec 2025 09:02:57 +0000 fd199e7f-5ed9-508b-9e8d-ccbe0eb097ac Willem Koenders, Global Leader in Data Strategy at ZS, joins host Jason Hemingway to explore why the business case for governance cannot wait, how to balance global standards with local market realities, and what leaders should put in place to reduce risk while increasing speed.

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Willem Koenders, Global Leader in Data Strategy at ZS, joins host Jason Hemingway to explore why the business case for governance cannot wait, how to balance global standards with local market realities, and what leaders should put in place to reduce risk while increasing speed.

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Why localization belongs In the boardroom https://phrase.com/podcast/episode/why-localization-belongs-in-the-boardroom/ Tue, 09 Dec 2025 11:17:51 +0000 6aa0fd7e-9819-56ad-988f-802f0c4d3b56 Nataly Kelly, Chief Marketing Officer at Zappi, joins host Jason Hemingway to explore why localization deserves a permanent seat in the boardroom, how to tie multilingual strategy directly to revenue growth, and the key tactics to build cultural fluency across global markets.

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Nataly Kelly, Chief Marketing Officer at Zappi, joins host Jason Hemingway to explore why localization deserves a permanent seat in the boardroom, how to tie multilingual strategy directly to revenue growth, and the key tactics to build cultural fluency across global markets.

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Turning around a brand before it’s too late https://phrase.com/podcast/episode/turning-around-a-brand-before-its-too-late/ Thu, 27 Nov 2025 12:23:58 +0000 https://phrase.com/?post_type=podcast&p=125419 Kevin Miller is a veteran CMO with 35+ years shaping brands like McDonald’s, Coca-Cola, PepsiCo, and Disney. He led The Fresh Market’s turnaround from the worst company to work for in America to USA Today’s ‘America’s Best Supermarket’ in a year. He joins host Jason Hemingway to explain how.

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Kevin Miller is a veteran CMO with 35+ years shaping brands like McDonald’s, Coca-Cola, PepsiCo, and Disney. He led The Fresh Market’s turnaround from the worst company to work for in America to USA Today’s ‘America’s Best Supermarket’ in a year. He joins host Jason Hemingway to explain how.

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Culture isn’t a “nice to have”, it’s your CX growth engine https://phrase.com/podcast/episode/culture-isnt-a-nice-to-have-its-your-cx-growth-engine/ Thu, 13 Nov 2025 11:33:34 +0000 https://phrase.com/?post_type=podcast&p=125419 Host Jason Hemingway is joined by Annette Franz, Customer Experience leader, author and the Founder and CEO of CX Journey Inc., along with Phrase CEO, George Ell. They discuss how strong cultural foundations help organizations stay relevant locally, scale with intent, and deliver lasting business results.

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Host Jason Hemingway is joined by Annette Franz, Customer Experience leader, author and the Founder and CEO of CX Journey Inc., along with Phrase CEO, George Ell. They discuss how strong cultural foundations help organizations stay relevant locally, scale with intent, and deliver lasting business results.

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The hard truth about aligning marketing and revenue teams  https://phrase.com/podcast/episode/the-hard-truth-about-aligning-marketing-and-revenue-teams/ Thu, 30 Oct 2025 12:21:05 +0000 https://phrase.com/?post_type=podcast&p=125419 In this episode of In Other Words, Jason Hemingway is joined by Lorena Morales to explore how enterprise leaders can align teams, connect revenue operations to strategy, and use AI to stay focused while scaling globally.

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In this episode of In Other Words, Jason Hemingway is joined by Lorena Morales to explore how enterprise leaders can align teams, connect revenue operations to strategy, and use AI to stay focused while scaling globally.

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The GTM playbook big brands don’t want you to see https://phrase.com/podcast/episode/the-gtm-playbook-big-brands-dont-want-you-to-see/ Thu, 16 Oct 2025 10:35:36 +0000 https://phrase.com/?post_type=podcast&p=124686 In this episode, Jason Hemingway is joined by Rob Giglio, Chief Customer Officer at Canva, and Georg Ell, CEO at Phrase. They explore what it takes to build and execute global Go-to-Market strategies that don’t just launch well, but land with lasting impact.

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In this episode, Jason Hemingway is joined by Rob Giglio, Chief Customer Officer at Canva, and Georg Ell, CEO at Phrase. They explore what it takes to build and execute global Go-to-Market strategies that don’t just launch well, but land with lasting impact.

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Scaling AI globally without breaking trust, speed, or security https://phrase.com/podcast/episode/scaling-ai-globally-without-breaking-trust-speed-or-security/ Thu, 02 Oct 2025 08:44:26 +0000 https://phrase.com/?post_type=podcast&p=118781 In this episode, we speak with Dr. Meeta Vouk, Vice President of AI and Analytics at Teradata, about how enterprises are building automation strategies that can scale responsibly across highly regulated environments.

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In this episode, we speak with Dr. Meeta Vouk, Vice President of AI and Analytics at Teradata, about how enterprises are building automation strategies that can scale responsibly across highly regulated environments.

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You control nothing, but influence everything https://phrase.com/podcast/episode/brian-klaas-chaos-theory-resilience-ai-leadership/ Fri, 26 Sep 2025 12:15:33 +0000 https://phrase.com/?post_type=podcast&p=118355 In this episode of In Other Words, host Jason Hemingway speaks with political scientist and author Dr. Brian Klaas and Phrase CEO Georg Ell about how chaos, randomness, and influence shape our lives and our work.

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In this episode of In Other Words, host Jason Hemingway speaks with political scientist and author Dr. Brian Klaas and Phrase CEO Georg Ell about how chaos, randomness, and influence shape our lives and our work.

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